When you define an input there is an option of selecting what type of Output Format you want. You must have selected kv . Instead of that select Template and for all the columns in your outputs create a template.
For a STARTTIME field , you can have it as $STARTTIME$ in the template. You can use | or a space or any other way you want to define the separation of fields. I used | as its easy to write rex later on it. If you get stucks, post your input here. But should be pretty straight forward. Use the output fields as $$ in the template.
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