This is something that you can have Splunk do via a look up which could be a .csv file or better yet a script in this case. See this for reference. You can set up the look up to be automatic or manual via search.
http://blogs.splunk.com/2009/12/15/reverse-dns-lookups-for-host-entries/
Look ups in the docs: http://docs.splunk.com/Documentation/Splunk/latest/SearchReference/lookup
Example in the docs referencing hostname look up: http://docs.splunk.com/Documentation/Splunk/latest/Knowledge/Addfieldsfromexternaldatasources
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